The MICE market refers to a specialized niche of group tourism dedicated to planning, booking, and facilitating conferences, seminars, and other events, which is … And it aims to increase the efficiency of information sharing, exchange, communication, transaction processing etc. In 2008, India saw the growth rate of 27 per cent of internet users over the previous year with the cyber audience rising to over 28 million. The survey further clarified the future perspective of E-tourism in India by putting a figure of potential earning expected to be a $2-billion. On these sites, the travelers have wide option of exploring details of hotels, flights, cars, buses and other allied services. Tourism is a social, cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for … The tourism industry must keep up with the introduction of new technologies. A blog is your easy-to-use web site, where you can publish your thoughts, share your ideas & experiences with other professionals, gather feedback and do more. This e-tourism system is the key for the future of the tourism industry. Booking Holdings owns Booking.com. E-commerce and E-marketing. Source:   The term "MICE" in the context of travel is an acronym for meetings, incentives, conferences, and exhibitions. 1. See our User Agreement and Privacy Policy. Important Motor Insurance Terms You Should Know Well, 4 Significant Implications of AI in SME Business Tactics, 7 Great Ways To Improve Communication With Your Employees, How to Use an Email Signature as a Marketing Tool, Top 10 Business Intelligence Trends for 2018, Tips and Tools to unhide non-system files, Plug and play forecasting analytics using data compression and sql reduction. Definition of E-Tourism: The analysis, design, implementation and application of IT and e-commerce solutions in the travel and tourism industry; as well as the analysis of the respective economic processes and market structures and customer relationship management. He is Chief Editor in the IT Department of Culture Holidays. (Buhalis 2003) E-tourism Includes All Business Functions. It is because of the online revolution and its utility where the tourists are more interested to get information on destinations, facilities, availabilities, prices, geography & climate and present status of friendly relation. As Information Technology is in the process of evolution where internet access is limited to a section of urban populations where online marketing is primarily dominated by the metro markets. It has 23,000 employees, earns nearly $12.7 billion in sales and had a … The Impacts Electronic Marketing has on Tourism. You can change your ad preferences anytime. Essentially, it refers to all activity related to the short-term movement of people to locations away from where they usually reside. Own your own website with eTourism! Travel technology may also be referred to as e-travel / etravel or e-tourism / etourism ( eTourism ), in reference to "electronic travel" or "electronic tourism". via different e-tourism platforms. Abdur Rakib, No public clipboards found for this slide. During the last decade of 20th century, India saw the emergence of e-tourism, its innovation and growth. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. CUSTOM WEBSITE DESIGN • FULL RESPONSIVE USER FRIENDLY • DRIVE MORE BOOKINGS! Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. By increasing local capacity building and employment opportunities, ecotourism is an effective vehicle for empowering local communities around the world to fight against poverty and … Now customize the name of a clipboard to store your clips. E-tourism is the digitisation of all the processes and value chains in the tourism, travel, hospitality and catering industries that enable organisations to maximise their efficiency and effectiveness. Online Tourism & Travel Services by Md. Recent research on e-commerce in tourism industry The study of e-commerce in the tourism industry has emerged as a ‘frontier area’ for information technology. The survey has proved that India has shown clearly as one of the emerging leisure online travel market which attracted millions of travelers to explore the itineraries and their details on the one hand and seeking online services for flight booking, hotel booking, car booking, bus booking etc. The e-tourism concept includes all business functions (i.e., e-commerce, e-marketing, e-finance and e-accounting, eHRM, e-procurement, eR&D, e-production) as well as e-strategy, e-planning and e-management for all sectors of the tourism industry, including tourism, travel, transport, leisure, hospitality, principals, intermediaries and public sector organisations. Contact us today for your no obligation free quote e-Tourism Strategies; The Journey was commissioned by the Ethiopia Ministry of Culture and Tourism under the 'Ethiopia Sustainable Tourism Development Program' to develop a national tourism marketing strategy and tourism brand for Ethiopia, as well as regional marketing plans for 5 key tourism regions in Ethiopia. A report which has been gathered by Scottish parliament in 2002, has mentioned the following benefits of E-tourism: - It is the most cost effective way of communicating with target markets and disseminating information. If you continue browsing the site, you agree to the use of cookies on this website. 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